🍸 Our Story

Our Story

The Standard All Rum Should Be Held To

While on travel to Guatemala Yolo Rum owner, Phil Guerin, a whiskey drinker, found himself to be the lone whiskey drinker at the bar, where everyone else drank rum. They questioned why Phil was drinking whiskey and encouraged him to try their rum. Phil was very impressed with the rich flavor of the rum. He had never had a rum like it in the United States. With a marketing and retail background, Phil thought that the rum was incredible and wanted to introduce great tasting rum like that to the United States. So, Phil and his wife Jessica embarked on a mission to create a quality rum brand. With Jessica’s connections in the corporate world, she was able to introduce Phil to the legendary Cuban Born master distiller Francisco “Don Pancho” Fernandez. Don Pancho is known as “The Minister of Rum” in Cuba and went on to modernize and revolutionize the industry while working for notable distilleries.
Don Pancho, the world’s most respected and honored rum blender agreed to Phil’s vision to create a formula for a superior rum product, and with enthusiasm, Yolo Rum formulas were created. Top-shelf Yolo Rum Gold enjoys a 10-year aging process that gives it a rich, tawny color and smooth buttery taste. Two-year-aged Yolo Rum Silver is the world’s premium rum for mixing—if you like vodka, you’ll love Yolo Rum Silver. All Yolo Rums are gluten-free, with no added sugar and no artificial colors, flavors, or preservatives. Yolo Rum Holds 34 International Awards: multiple Best-of-Class and multiple Gold Medals. Yolo Rum, “you only live once,” motto encompasses everything in the name, it is a way of life and it is a lifestyle of what you want a spirit brand to be. Yolo Rum, the standard all rum should be held to.

You Only Live Once

An Idea is Born

Phil is introduced to the legendary Cuban-born master distiller Francisco "Don Pancho" Fernandez.2012

A vision comes to fruition

Don Pancho agrees with Phil's vision to create a formula for a superior rum product.

2012

Yolo Rum Gold

This top-shelf rum enjoys a 10-year aging process that gives a rich tawny color and smooth buttery taste.

2012

Yolo Rum Silver

Yolo Rum Silver is created after its aged for two years to create the world's premium rum for mixing.

2012

Best In Class

One year after Yolo Rum was founded it won its first taste award at the Spirit of the Americas for Best in Class.

2013

34 International Awards

In 9 years Yolo Rum Gold and Silver have won numerous awards all over the world, totaling 34 International Awards.

2021

Charity

You only live once. It's why we give back.

Since we first established business in 2012, Yolo LTD has been committed to making a difference in many communities in which we work and live. We strive to be responsible corporate citizens and make a difference in each of the communities we serve. We pride ourselves as active participants in charitable events giving back to local communities to help fight against poverty and improving educational opportunities.

Team Yolo Rum has participated in fundraisers, generating thousands of dollars for charities to support S.T.E.M. education, educational opportunity scholarships, and physical fitness and wellness programs.

With our support, we’ve helped thousands of amazing young people accomplish incredible goals.

Our Company is also committed to educating the public about responsible alcohol consumption. Yolo LTD and Yolo Rum support responsible alcohol consumption and discourage underage drinking. Adult beverages are to be consumed for personal enjoyment; however, for a balanced lifestyle, responsible choices should be made for the safety and wellness of all.

Team Yolo enjoys giving back to provide for those in need; that is the embodiment of, you only live once!